PlaymoFriends

General => Brainstorming For Playmobil => Topic started by: leefert on July 13, 2014, 21:14:31

Title: Kids Meal Promotions
Post by: leefert on July 13, 2014, 21:14:31
Forgive me if this has already been mentioned. I remember in the 80s when Playmobil teamed up with McDonalds to put Playmobil in the happy meals... And the Mystery Figures are a step towards the collector demographic.

It could create an interesting promotional toy idea using the mystery figures. Obviously for the under 4 crowd you could use a 1.2.3 figure but boys and girls kids meals using the mystery figure concept..  Put an accessory with them like they do with the figures (I realize there are lots of hoops to jump through)

For the boys you could use:

Policeman
Fireman
Mad Scientist
Construction Worker
Knight
Pirate

Girls:
Female Police Officer
Princess
Nurse/Doctor/Veterinarian


Then even creating a limited addition building like a McDonalds restaurant that you could but. It would do a lot to the modern city life theme.

Just a thought 
Title: Re: Kids Meal Promotions
Post by: Rhalius on July 14, 2014, 05:26:17
Maybe for these happy meals they could limit this to clickies without any accesoires to make it available to practicly all ages and avoid issues that there used to be?

Could be modern clickies in various clothes without attachements, not even a hat but a nice hairstyle instead. They could wear a vest or something else that can't be removed without disassembling the entire clicky.
It may help endear the clickies to children of all ages and can be a good introduction to parents who arent familiar with playmobil yet.



Title: Re: Kids Meal Promotions
Post by: DrDalek6 on July 15, 2014, 21:27:59
Perhaps considering all the adult Klickies they're doing it may be nice to see a bit of variety in kid klickies with some accessories perhaps dressed in ordinary clothes with dressing up clothes to put on top as they've done before or maybe an adult and child klicky from historical theme. Anyway just an alternative thought  :) 
Title: Re: Kids Meal Promotions
Post by: leefert on July 15, 2014, 21:37:38
That's a good idea too! It would introduce Playmobil to those who don't know anything about it
Title: Re: Kids Meal Promotions
Post by: Birdie on July 15, 2014, 22:37:58
In Belgium (and probably in other neighbouring countries too?) they put f?gures in the 'happy meals' (= magic boxes) of the French fastfood chain called Quick, a few months ago.
It worked on my nephew, he's 7  :)
Title: Re: Kids Meal Promotions
Post by: tahra on July 16, 2014, 07:22:05
I WISH.

Here McD's promos are for over 3, I think..
Title: Re: Kids Meal Promotions
Post by: Rasputin on July 16, 2014, 15:22:10
as a brand I would rather see playmobil associated with healthy food instead of junk food. Mc Ds, In N out, Buger King etc.... are unhealthy. I am not even sure there is such a thing as fast health food, I guess its called an apple.

I am just not sure inviting in a bunch of McDs clients into the playmobil world would end well. Just look at how the lazy mom and pops at Christmas time devastated the whole building system concept. Imaging how the McDs clients would complain
Title: Re: Kids Meal Promotions
Post by: Birdie on July 17, 2014, 02:06:42
I am not even sure there is such a thing as fast health food, I guess its called an apple.

There is! Over here we have veggie and vegan 'fast food' restaurants, they don't serve French fries, but they have plenty of healthy and delicious take out dishes. Actually, in San Francisco there are also a lot of places like that, maybe the idea came from there.


Title: Re: Kids Meal Promotions
Post by: Ismene on July 17, 2014, 05:33:02
In the US, I'm not sure it would make sense for McDonald's, economically. McDonald's food is cheap in the US (compared to other countries), so they would have to purchase Happy Meal toys at a very low price. I don't think Playmobil could compete price-wise with the typical junk toys included in American Happy Meals. It might work in Europe though. McDonald's food cost more in Europe. 

I agree with Rasputin. McDonald's isn't exactly the brand I would want associated with Playmobil. I don't know if there are healthy restaurants that add toys to kid's meals.
Title: Re: Kids Meal Promotions
Post by: playmofire on July 17, 2014, 07:38:17
Didn't Playmobil have a promotion with McDonald's years ago and there were some problems with over small parts with the figures?
Title: Re: Kids Meal Promotions
Post by: playmofire on July 17, 2014, 07:44:56
Looking on the interrnet, I found these:

http://www.youtube.com/watch?v=keeeGgvM74U

http://www.youtube.com/watch?v=hT2Tu-qgHDY

http://www.playkingdoms.com/pk/default.asp?http://www.playkingdoms.com/pk/library/promos/promomcd/mcd.asp

http://www.cpsc.gov/en/Recalls/1982/McDonalds-Voluntarily-Stops-Playmobil-Promotion-And-Recalls/
Title: Re: Kids Meal Promotions
Post by: tahra on July 17, 2014, 08:29:13
Didn't Playmobil have a promotion with McDonald's years ago and there were some problems with over small parts with the figures?

AGES ago. I think that was the start of the "over 3" thing in Happy Meals.
Title: Re: Kids Meal Promotions
Post by: Rhalius on July 17, 2014, 09:09:59
Mc Donalds might indeed not be the best one. Can always include fat clickies with it though.  ;)

All joking aside, promotions can be done in other ways. Maybe coöperations with kindergartens, creating a special learning package designed just for this, featuring playmobil?
Title: Re: Kids Meal Promotions
Post by: DrDalek6 on July 18, 2014, 22:10:44
Gotta say that I do agree with other people's comments about associating Playmobil with a more heallthy food ditributor or indeed promoting it with something else entirely, although I am probably biased since I've grown up on a healthy vegetarian diet not eating at many places such as McDonalds at least from what I've seen they do seem to be trying to encourage kids to eat healthily with their happy meals focusing on water/juice drinks and healthy snacks
Title: Re: Kids Meal Promotions
Post by: playmofire on July 19, 2014, 06:08:06
In fact, the Playmobil |Fun Park in Malta has a healthy eating policy.  There's a thread on PF about it somewhere.
Title: Re: Kids Meal Promotions
Post by: GrahamB on July 19, 2014, 16:00:33
There might be a problem with small parts even if no accessories were included- most children can probably remove a hairpiece with their teeth (especially if they put the klicky in their mouth in preference to the MuckNuggets or whatever) and that would seem an ideal piece to block a windpipe....

I suspect McDonalds would rather not get back into the Playmobil scandal scenario, even if it were cost effective. Result!
Title: Re: Kids Meal Promotions
Post by: Rhalius on July 21, 2014, 07:58:05
Well they can glue the hairpiece to the clicky so that it can't be removed.

Title: Re: Kids Meal Promotions
Post by: Rasputin on July 22, 2014, 16:24:42
I say they have it in a happy adults meal, we need more happy adults these days, the kids will follow suit.
Title: Re: Kids Meal Promotions
Post by: tahra on July 22, 2014, 17:52:28
I say they have it in a happy adults meal, we need more happy adults these days, the kids will follow suit.

You have my vote!
Title: Re: Kids Meal Promotions
Post by: Ismene on July 23, 2014, 06:35:04
I say they have it in a happy adults meal, we need more happy adults these days, the kids will follow suit.

Yes!  :lol: