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Brainstorming For Playmobil / Re: What's wrong with Playmobil? 2
« Last post by Indianna on April 23, 2024, 15:02:03 »Speaking of differences between Playmobil and LEGO: a few years ago LEGO purchased BrickLink which had become the largest secondhand marketplace for LEGO. They realize that collectors and their creations are powerful advertisements and that a marketplace for used LEGO actually helps LEGO retail sales. They own and maintain the site. Here are a couple of interesting quotes from Bricklink's FAQ page:
"BrickLink was acquired by the LEGO Group because it is interested in strengthening the connection with the AFOL community and finding new ways of doing this through improvements to existing functions on the platform."
"The LEGO Group has been clear that it won’t interfere with how sellers operate or the healthy competition that exists in the marketplace. It sees BrickLink as a complementary service to its own parts selling services."
"The LEGO Group is keen to make sure that the platform develops in collaboration with the community – it has acknowledged that BrickLink already serves its users very well and is not planning to make changes straight away."
On the other hand, when the Collector's Club existed, members who tried to sell their exclusive club items were kicked out or threatened with it.
"BrickLink was acquired by the LEGO Group because it is interested in strengthening the connection with the AFOL community and finding new ways of doing this through improvements to existing functions on the platform."
"The LEGO Group has been clear that it won’t interfere with how sellers operate or the healthy competition that exists in the marketplace. It sees BrickLink as a complementary service to its own parts selling services."
"The LEGO Group is keen to make sure that the platform develops in collaboration with the community – it has acknowledged that BrickLink already serves its users very well and is not planning to make changes straight away."
On the other hand, when the Collector's Club existed, members who tried to sell their exclusive club items were kicked out or threatened with it.